As you practice school public relations, you’ll improve your school brand, connect with your community, and boost your marketing efforts. Consistent, strategic messaging with the end goal of creating and nurturing relationships with your publics is key to your school's success.
Managing your school website can be challenging. It isn’t enough to keep it current, informative, friendly, and positive. Handling your school website management incorrectly can land you with some expensive copyright infringement problems. Find out how to have a beautiful school website and out of image copyright trouble.
It's summer and if you're like most educators, you're enjoying the quiet hallways, catching up on piles of paperwork, and working on your summer maintenance projects. While your school is getting whipped into shape with new coats of paint and clean carpets, don't forget that your website needs some summer TLC as well.
You’ve worked hard all year long to build up a strong relationship with school families; if you want that relationship to remain strong, you have to nurture it.
Your school’s students, parents, staff, and prospects are already using social media, not only to connect with friends and family but to stay involved in their communities and learn more about the local organizations they care about. So choose your platform, set up your pages, and get involved!
By understanding the reasons people talk and following these four simple rules to influence word-of-mouth marketing, you are well on your way to being the hot topic of conversation in your community.
Learn how your school’s website can serve your audience needs while cultivating a positive school reputation using these principles.
“You don’t need to brag; when you do a good job, people will notice.”
Dear readers, this is a lie!
The primary task of your school’s website is to facilitate effective communication. If done right, it can not only keep everyone informed, but it will improve morale and create staff, parent, and student enthusiasm for the school.
School website management can be a huge advantage to your school’s branding and communication efforts. Find out what works and why.