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Do You Make This Mistake With YOUR School’s Website? 07/13/2016

Managing your school website can be challenging. It isn’t enough to keep it current, informative, friendly, and positive. Handling your school website management incorrectly can land you with some expensive copyright infringement problems. Find out how to have a beautiful school website and out of image copyright trouble.

Whipping Your School Website into Shape 06/20/2016

It's summer and if you're like most educators, you're enjoying the quiet hallways, catching up on piles of paperwork, and working on your summer maintenance projects. While your school is getting whipped into shape with new coats of paint and clean carpets, don't forget that your website needs some summer TLC as well.

It’s Not Over Yet 06/06/2016

You’ve worked hard all year long to build up a strong relationship with school families; if you want that relationship to remain strong, you have to nurture it.

Is Your School’s Communication Becoming Irrelevant? 05/24/2016

Your school’s students, parents, staff, and prospects are already using social media, not only to connect with friends and family but to stay involved in their communities and learn more about the local organizations they care about. So choose your platform, set up your pages, and get involved!

Simple Rules of Word-of-Mouth Marketing 05/09/2016

By understanding the reasons people talk and following these four simple rules to influence word-of-mouth marketing, you are well on your way to being the hot topic of conversation in your community.

The 3 Simple Principles Behind Keeping Your School’s Website Current 04/25/2016

Learn how your school’s website can serve your audience needs while cultivating a positive school reputation using these principles.

Marketing is Not a Dirty Word 04/11/2016

“You don’t need to brag; when you do a good job, people will notice.” 

Dear readers, this is a lie! 

Should Your School’s Website Be Responsive? 03/29/2016

The primary task of your school’s website is to facilitate effective communication. If done right, it can not only keep everyone informed, but it will improve morale and create staff, parent, and student enthusiasm for the school.

What Successful Schools Do Right 12/15/2015

School website management can be a huge advantage to your school’s branding and communication efforts. Find out what works and why.

Why School Webmasters 12/01/2015

What do you REALLY need in a school website? This is actually a very important question, and different schools have different needs, so it is worth taking a few moments to think about your answer.