With all the options out there for communication, you'd think it would be easier than ever for schools to reach parents. And it is, kind of.

Social media has taken over as the go-to ... Read more

Posted By Rachel Vidoni, Social Media Director
Posted in Communication, Website Management, Websites for Schools | 0 Replies

When I was a little girl in elementary school I witnessed my first school yard fight. I was only six years old but I’ve never forgotten it when those two “big boys” duked it out. ... Read more

Posted By Bonnie Leedy, CEO
Posted in civility, Communication, Safety | 0 Replies

There are some lessons that businesses have learned that educators need to take to heart. A smart business is usually proactive in their response to a complaint or problem. In fact, it is often the ... Read more

Posted in Communication, Customer Service, Public Relations | 0 Replies

With increased communication forms that don’t require face-to-face interaction, common, simple civility towards others can get lost. As more schools, students, parents, and students ... Read more

Posted By Rachel Vidoni, Social Media Director
Posted in civility, Communication | 0 Replies

Are you sick of trolling through pages and pages of irrelevant school website content looking for what you need? Would you rather shove needles under your fingernails than visit your child’s ... Read more

Posted By Rachel Vidoni, Social Media Specialist
Posted in Appreciation, Communication, school website design | 0 Replies

While every school and district no doubt has an emergency response system in place, the events surrounding Newtown, Connecticut and Sandy Hook Elementary have left all schools, districts, teachers, ... Read more

Posted By Rachel Vidoni, Social Media Specialist
Posted in Communication | 0 Replies

If your school or district doesn’t have a Facebook page and you are (rightly) considering creating ... Read more

Posted By Rachel Vidoni, Social Media Specialist
Posted in Communication, marketing your school, Social Media | 0 Replies

If you are active on Twitter or Facebook, no doubt you’ve seen the hashtag symbol on people’s tweets or status updates. Why the heck do people use them? What are they for? We hear those ... Read more

Posted By Rachel Vidoni, Social Media Specialist
Posted in Blogs, Communication, Social Media | 0 Replies

For those you who don’t reside in Michigan, there is currently a battle going on within the state, as the state legislature is looking to pass Read more

Posted By Rachel Vidoni, Social Media Specialist
Posted in Communication | 0 Replies

While you may not have a magic wand or the ability to perform telepathic mind control, there is a lot you can do to influence how parents feel about your school. Perception IS reality, whether or ... Read more

Posted By Rachel Vidoni, Social Media Specialist
Posted in Appreciation, Communication, Public Relations | 0 Replies