School Webmasters Blog
Effective School Marketing Strategies to Increase Enrollment
Many academics and school administrators hate to think of their institution as a business, so even the thought of marketing makes them uncomfortable. Somehow, they are convinced that attracting leads and customers detracts from their primary objective of providing a...
Importance of your vocational school website
A school that offers vocational education and training for careers with specific and often quite lucrative skillsets can use its school website to tremendous advantage. While traditional high schools, colleges, and universities offer the necessary prerequisites...
Can becoming a phone-free school improve student education?
As a baby boomer, I see the world differently than my children and grandchildren, especially regarding the importance of cell phone usage. When I was a kid, we played outside, walked to school, visited friends, and attended school activities without constant contact...
Why Schools Need to Keep Their Websites UpdatedA Vital Component of Modern Education
In the digital age, a school's website is more than just a virtual brochure—it's a dynamic hub of information, school communication, and community engagement. Keeping a school website updated is not merely a matter of aesthetics or professionalism; it has profound...
What Teachers Wish Parents Would Do in Preparing Students
Okay, so this blog post isn’t targeting school administrators, my typical target audience. However, I thought the topic was so interesting that maybe schools could find ways to incorporate this kind of information into...
Trade School and Vocational School WebsitesPut your school website to work increasing enrollment
If your school is a trade school or vocational ed tech school, this is an excellent time to be one. Now more than ever, parents and students are considering alternatives to academic colleges and degrees. This change in attitude has multiple factors, including: the...
School Ads: Top Dos and Don’ts
Every school manager aspires to improve admissions. Without the admissions of new students, your educational organization cannot live up to its promises and continue to fund your existing programs; it may not even be cost-effective to start the academic year....
Why Use Online Forms on Your School Website
Let's begin at the beginning. What is an online website form? Let's say you have a prospective student (or their parents) who might be interested in enrolling. You'd love to convince them you are the right fit, but you can't do that without knowing who they are, what...
School Newspaper Ideas: tips and tricks
As each the new year starts, every school is looking for ideas and techniques to level up its branding game. The high school newspaper is certainly one of the most flexible ways to keep students and faculty informed about what's going on in and around campus while...
Podcasting for SchoolsWhat are the benefits
Over the past couple of years, podcasting has turned into an incredibly popular hobby as well as an effective marketing tool for many businesses. Most teachers use educational podcasts as a great tool to engage students and improve the quality of education. At the...