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School Webmasters Blog
What is poor customer service costing your school?
What is your school customer service costing your school? Does it effect your enrollments, your staff morale, your school brand? You bet it does!
Digital Citizenship: 2 Guiding Principles to Help School Leaders Face Technology StrugglesTechnology in Our Schools—Uncharted Waters
The level of technological connectivity in today’s world is beyond anything we as digital immigrants have ever seen before. What can school leaders do to navigate these uncharted waters?
How to Make an Effective Teacher WebsiteEngage parents on a personal level
Your school and district websites are essential PR tools, but since they must reach a large audience that encompasses your entire community, they serve distinct purposes and functions. In contrast, the sole audience for teacher sites is current students and their families. You may ask, “Is a teacher website worth it for such a limited audience?” The answer is yes!
Ideal Components of Successful Teacher WebsitesBridging the home-school communication gap
How can teachers help bridge the gap between home and school? Consider an effective teacher website!
Providing Links to Accessible WebsitesDo the website I link to need to be accessible also?
We often receive questions from our clients about the links they provide to websites other than their own. Are you responsible for the accessibility of the websites you link to?
Using school websites and social media to encourage parent engagementHow to welcome and engage parents to improve student outcomes
What if you could get your parents more engaged in their child’s education? You can. Here’s how.
When Tragedy Strikes at Your SchoolSteps to Prepare for School Crisis Communication
It’s the kind of news we never want to hear—a tragedy has struck. Unfortunately, in our world today, the news media daily reports the reality of violence, accidents, and death, and our schools are not immune.
It Isn’t About the NailStop focusing on your school's status quo; move from wants to needs
Take a look at your school’s communication strategies. Are you missing the point by maintaining the status quo?
How to Tell Your School’s StoriesLearning how to turn your school's successes into engaging narratives that influence and engage
You hear it everywhere: “Tell your school’s stories.” But, how do you go from understanding the value of storytelling to actually do so? Find out here.
Website Accessibility is Hard! Wait—What?Accomplishing accessibility begins with the first click.
Creating accessibility is hard. It takes time and training that most document and website authors did not plan for.