Hopefully, you know about Instagram—it’s the photo-sharing, mobile-based, social platform that appeals to every generation from x to z. But when it comes to social media for schools, many school administrators may question whether or not the return on investment makes...
Content Marketing to Attract Student ProspectsShow Up at the Top of Prospective Student & Parent Searches
From bite-size tweets to viral videos and website blog posts, content is the first point of contact between you and a student or parents. Pique interest by showcasing alumni success stories, your cool campus vibe, and your program offerings. In addition, content is...
What Is Your School Website’s Value?
We live in a world where people are quick to form opinions based on first impressions. In today’s tech-driven age, a website is your school’s storefront that can work for or against you. It can show parents, students, and faculty that you’re the real...
Hire Top-Quality Teachers by Focusing Your School Website on What Teachers are Seeking
Your school website is charged with serving many functions, particularly that of providing information to prospective and current parents of children in the grades your school serves. But, another important role is to recruit quality staff. When you are looking for...
Is Your School Website Communicating Your Brand?
Coca-Cola, McDonald’s, Apple, Gucci, and Toys R Us. You may love or hate them, but when you read each of those names, you know who they are and what they stand for. In other words, they have done an excellent job of conveying brand identity. Believe it or not,...
Grow Your Student Enrollment through Targeted Extra-Curricular Sections on Your School Website
What are you most proud of at your school? What are your stand-out programs? Does your school offer amazing extracurricular activities that your students especially enjoy? I Know About the Sports and Music Programs, But… Where I live, there are several high...