School Blog Topics to Engage and Convert

A few weeks ago, we talked about the power of storytelling to make your school blog interesting and engaging. To further encourage you to begin your own school blog, we’re going to share some topics that will inspire your own ideas.  But first, let’s talk about the...

Is Your School Website Hard to Keep Current?

Have you ever seen one of those plate-spinning acts? The performer runs around on stage placing plates on top of long sticks and setting them spinning. They often run back and forth doing other things too like flipping cups and spoons, adding more plates, all the...

School Blogging and the Art of Storytelling

Influence, inspire, and engage using story in your school communications You’re a nice guy (or gal). You’re considerate of others’ time, and you care about your staff and students. Heck, you think your school is doing a great job, but you can’t understand when parents...

20 Tips to Create Amazing Customer Service at Your School

We can all agree that customer service is a part of K–12 education these days. In fact, there isn’t any sector in which customer service isn’t an expectation if the company or organization expects to remain relevant (or in business). Admittedly, the type of customer...

Video Conferencing: Connecting Remotely

In the blink of an eye, Covid-19 has significantly changed how we interact. Although the pandemic has halted classes around the country, the work of educational leadership is increasing exponentially. In the era of social distancing, you’ll need new tools, new...