I’m sure you’ve heard the old adage, “No news is good news.” The fact is, no news isn’t good news; it’s just bad public relations. The good news for us is you’ve most likely heard of public relations or “PR” before. The bad news is you might negatively associate...
Trust—all across our country—is perceived as wounded and limping. Whether within corporations, the government, or our schools, many feel the damage is irreparable. We disagree, and you should as well. You have the ability to rebuild trust in your circle of influence...
My parents recently began a kitchen remodel. There are essentially two types of people when it comes to home renovations—those who do it themselves and those who would rather hire someone to do it for them. Once upon a time, my dad undertook a home-plumbing...
Have you ever found yourself imitating the sayings or mannerisms of people with whom you spend a lot of time? I lived with my grandma for a year while working on my master’s degree, and one of her favorite expressions is “oofta!” That interjection of dismay, concern,...
Nationwide, schools in the United States have a public relations problem. It would seem they could fix these problems with some well-managed strategic communications and marketing efforts, right? But, the problem goes deeper than that. It isn’t even entirely a...
In an Indian fable, The Blind Men and the Elephant, six blind men offer their definition of an elephant based on limited parts of the large animal. Each blind man defines the elephant much differently. To the man touching the broad side—the elephant is like a...
