In our last article, we discussed the importance of storytelling to improve your school’s reputation, public relations, branding, and possibly even your enrollment. Let’s build on that information now with five lessons to improve your storytelling. Lesson 1: Why we...
Every school has a story to tell. From the triumphs of its students to the dedication of its staff, a school’s unique identity is shaped by the people’s experiences within its walls. These stories aren’t just anecdotes; they’re powerful tools that can transform...
The concept of school choice has gained significant momentum in recent years, reshaping the educational landscape. It introduces a competitive dynamic, urging schools to adapt and innovate to attract students. However, this competition must remain ethical,...
Your school website serves as both a public introduction to prospective families and a vital communication tool for current ones. To effectively meet the needs of both groups, it’s essential to understand and provide the information they seek. Let’s be honest:...
In today’s competitive educational landscape, a strong reputation is key to attracting prospective families, retaining students, and solidifying community trust. One of the most powerful tools in the arsenal of school marketing, school public relations, and school...
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