How to Create a Successful School Branding Strategy

It’s no secret that schools in the education sector are in fierce competition to attract and retain talented students. Logically, students and their parents will only consider schools that promise them a bright future that fits their goals and gets them where...

Is Your School Website Communicating Your Brand?

Coca-Cola, McDonald’s, Apple, Gucci, and Toys R Us. You may love or hate them, but when you read each of those names, you know who they are and what they stand for. In other words, they have done an excellent job of conveying brand identity. Believe it or not,...

How to Use Senior Quotes on Your School Website

All school districts are looking for ways to make their school websites more relevant. They are designed to be the go-to resource for parents and community members as well as to serve as the primary marketing tool for your school. So, let’s discuss some fun and...