Just like the office of your school or school district, school websites are a hub of activity. The experience your website provides matters—to your visitors and to you. It’s natural for your school to put a priority on physical upkeep—and we’re not just talking...
It might be time to take the temperature of your stakeholders’ opinions about your school. Is it a bit cold out there among your constituents or cozy and warm? You can’t change perceptions if you don’t know what they are. As an educational leader,...
I thought about titling this blog, Communicating with “Bad Moms.” If you haven’t had an opportunity to see the Bad Moms movies, actress Mila Kunis plays a mother, Amy, whose perfect life falls apart. Overwhelmed, she brings store-bought donuts instead of homemade...
Salespeople are calling and emailing with the list of great features their “easy-to-update” software platforms include. They have booths at conferences. They mail out brochures. They call again, often at your busiest time of year. If you had the time to take their...
Doing well in school, more often than not, doesn’t come easy. Most times, it requires an added measure and even sometimes an enormous amount of effort. Week to week, students in your school or district attend class, participate in discussions, work on homework, and...