School Communications Archives | Page 26 of 36 | School Webmasters

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Marketing
- - - Why Marketing Matters
      You're a school. So you don't need marketing, right? Big mistake. Marketing is just focused communication. So, do it right.
    - Telling Your School's Stories
      How can you make your website and social media communications more effective? Tell stories, and here is why.
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- - - What Successful Schools Do Right
      School website management can been a huge advantage to your school's branding and communication efforts. Find out what works!
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      It is not all about slick design. Find out what makes the best school websites work.
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School Video Marketing Ideas from Down Under
How some Australian schools use video effectively

Have you ever found yourself imitating the sayings or mannerisms of people with whom you spend a lot of time? I lived with my grandma for a year while working on my master’s degree, and one of her favorite expressions is “oofta!” That interjection of dismay, concern,...

7 Strategies for Effective School Communications
Which powerful influence are you failing to use?

What is effective school communication? Most people would acknowledge that it is critical to the success of our school, but it is a broad topic and difficult to pin down. It sounds simple enough, right? Merriam-Webster says it is “the interchange of...

The School Administrator’s Dilemma: To Blog or Not To Blog

Blogging shouldn’t seem like a new fandangled idea any more, especially as you delve into your position as school marketer. You might be hearing about it in conference sessions, in articles about school social media impact, or from other education blogs. ...

What does WCAG 2.1 Mean for You?
WCAG 2.1 is the new accessibility standard

You finally understand WCAG 2.0. You know what your website needs in order to provide a barrier-free website to everyone and stay in compliance with federal regulations. Now that you can finally breathe a sigh of relief, the World Wide Web Consortium (W3C) recently...

Tell Them Thank You
Adding a personal touch to your school customer service

Here at School Webmasters, we believe that effective school communications are a part of good customer service. One doesn’t happen without the other. And, one aspect of school customer service (aka good communication) includes telling others thank you. Thank you for...