The School Administrator’s Dilemma: To Blog or Not To Blog

Blogging shouldn’t seem like a new fandangled idea any more, especially as you delve into your position as school marketer. You might be hearing about it in conference sessions, in articles about school social media impact, or from other education blogs. ...

Instagram for Schools

What you need to know about adding Instagram to your school’s social media strategy. A few weeks ago, my 15-year-old daughter competed in a music festival. I was so excited to see that her band teacher posted about it on the school Facebook page! When she got...