Effective school communication + engaging visuals = winning influence I’ve been preaching for years that content is king. I’ve written numerous articles espousing this recommendation. However, I’m kind of old-school, and I actually read content—on the Web, in books,...
Are the words you are using undermining your school’s intended messages? The words used in all forms of communication can be some of the strongest branding taking place at your school. Consider this example: School A has a sign posted, like most schools, telling...
