Your school website is charged with serving many functions, particularly that of providing information to prospective and current parents of children in the grades your school serves. But, another important role is to recruit quality staff. When you are looking for...
Coca-Cola, McDonald’s, Apple, Gucci, and Toys R Us. You may love or hate them, but when you read each of those names, you know who they are and what they stand for. In other words, they have done an excellent job of conveying brand identity. Believe it or not,...
What are you most proud of at your school? What are your stand-out programs? Does your school offer amazing extracurricular activities that your students especially enjoy? I Know About the Sports and Music Programs, But… Where I live, there are several high...
The critical goals of any school website are to: #1. Engage and inform your existing students, their parents, and your staff #2. Market your strengths and successes to potential students and staff To achieve these goals, your school’s website must be...
Every school in America depends on school announcements to communicate with its teachers, parents, and students. Many schools disperse these important messages using daily reminders broadcast to the whole school via a P.A. system or weekly printed reports sent home in...
